B Corp Certification Consulting

Supporting your B Corp journey

“To be a company on the B Corp list is an honour… Most significantly, going through this process puts you on the right side of history for the planet and for people.”

Martha Lane Fox · The Times
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The Movement

What is a Certified B Corporation?

B Corps are for-profit companies verified to meet high standards of social and environmental performance.

They’re purpose-driven and create benefit for all stakeholders — not just shareholders. The movement envisions a global economy that uses business as a force for good.

Profit
People
Planet
The Case

Why become one?

To be blunt: increasing consumer pressure and government legislation mean businesses need to at least start thinking like a B Corp.

From the EU’s Green Deal to Doughnut Economics, there’s now both practical and ethical pressure to evaluate your impact on people and planet — and many positive outcomes to gain.

01

Recruitment & retention

Top talent increasingly chooses employers with genuine, proven purpose.

02

Sales

Win business from customers who care how, not just what, you sell.

03

Investor attraction

Stand out to the fast-growing pool of impact-focused capital.

04

Culture

Unite your team around a shared, measurable mission.

05

Purpose & impact

Turn good intentions into verified, lasting change.

06

B2B opportunity

Open doors with procurement teams that now require it.

07

Marketing

A globally trusted mark that tells your story for you.

08

Future-proofing

Get ahead of tightening legislation before it lands.

“An ethical approach, far from being a barrier to profits, is actually the secret to success.
Julian Richer · The Ethical Capitalist
The Challenge

How do you become a B Corp?

“The world’s most complicated tax return.”Octopus Energy’s Group CEO, on the B Impact Assessment

Over a quarter of a million companies worldwide have started it — yet only around 10,000 have completed it.

It begins with Foundational Requirements covering your legal obligations and a Risk Profile, then opens into seven topics of requirements and sub-requirements, tailored to your company’s size, sector and industry.

After leading the process internally at her two previous companies, Fran experienced first-hand both the immense challenge of certification and the huge value it delivered. She’s now on a mission to make it a meaningful, efficient — and even enjoyable — journey.

0
Companies started worldwide
0
Have actually certified
Foundational Requirements → then seven topics
  1. 1Purpose & Stakeholder Governance
  2. 2Fair Work
  3. 3Justice, Equity, Diversity & Inclusion
  4. 4Human Rights
  5. 5Climate Action
  6. 6Environmental Stewardship & Circularity
  7. 7Government Affairs & Collective Action
Our Process

A guided path, end to end

7–10 months on average
01

Discovery

  • Timing plan & process recommendation
  • Team engagement
  • B Impact set-up & navigation
  • Foundational requirements: eligibility, legal, risk profile
  • Gap analysis & action plan
02

Action

  • Seven impact-topic deep dives
  • Purpose & stakeholder workshop
  • Toolkit of best-practice templates, policies & surveys
  • Data & evidence documentation guidance
  • Submission
03

Audit & Compliance

  • Full preparation & support through third-party audit
  • Audit platform & process management
  • Live meetings with auditors
  • Fixing non-compliances
04

Maximising

  • Celebrate, maximise & embed your achievement
  • B Corp marketing
  • Embracing the B Corp community
  • Embedding B Corp principles & practice
  • Re-certification advice
Our Pricing

Priced by stage, not all at once

Pay as you progress through the four stages. Invest in each step when you reach it — so the cost follows the work, and you always know exactly where you stand.

Small Business
50 employees or under, & under £10M revenue
01DiscoverySet-up, foundations & gap analysis
£3,000
02ActionDeep dives, toolkit & submission
£3,000–5,000
03Audit & ComplianceFull audit support
£2,000
04MaximisingOn us when you complete stages 1–3
£1,000£0
Medium & Large
50+ employees, & over £10M revenue
01DiscoverySet-up, foundations & gap analysis
£5,000
02ActionDeep dives, toolkit & submission
£7,000–9,000
03Audit & ComplianceFull audit support
£4,000
04MaximisingOn us when you complete stages 1–3
£1,000£0

Take it one stage at a time — and stage four is on us when you complete the first three.

Just need help with the tricky bits?
Hourly consulting support is available at £120 / hour for specific aspects of the process.
In Their Words

Testimonials

Fran’s expertise, patience and unwavering support throughout our B Corp journey was invaluable. From guiding us through the complexities of certification to keeping us on track and focused, she was absolutely instrumental in making it happen. We’re beyond grateful!

Richard Ogden-MetherellManaging Director, i2i Recruitment

Thank you, Fran, for your guiding hand through the B Corp application. We’re so grateful for the time and attention to detail that got us through in a very short space of time. We thoroughly enjoyed working with you and would highly recommend your services.

Paul de ZwartFounder, Another Country

There are so many sustainability consultants out there, but Fran’s extensive business background in the UK and USA means she really understands brands and operations, and the opportunities of an ethical approach. We loved working with her!

Paul WhitelocksFounder, The Cotswold Bed Company

Fran is super diligent, enthusiastic, knowledgeable and a great hand-holder through the B Corp process.

Chloe LuxtonFounder & Creative Director, Bramley
Fran, founder of good better and B Corp certification consultant
FranFounder · good better
Ready when you are

Don’t go it alone.

Whether you want full-package guidance or just a hand with the tricky parts, Fran will meet you where you are and take you all the way to certified.